Branding + PR

There is only one truth in real estate marketing: it’s constantly changing.

Eight years ago, my partners and I wanted to create a brand that communicated that our brokerage was boutique, current, and fun.

A high-quality Realtor headshot is an essential marketing asset for any real estate professional.

When it comes to choosing great real estate domain names, our friend Bruce Ailion is hard to beat.

If you’re a realtor trying to get press coverage to build your brand, you’ll soon learn that pitching journalists is harder than pitching homeowners.

If you’ve spent any amount of time trying to come up with great real estate branding, you’ll eventually reach one conclusion: Building a brand is HARD.