The third time a buyer ghosted me, I realized I was making a classic new agent mistake.
The #BreakTheBias theme of this year's International Women's Day inspired us to reach out to 4 highly successful NYC luxury agents to find out how they've overcome obstacles, and how they're lifting up other women in our industry.
As an agent and business owner without millions of followers, a PR team, and an instantly recognizable face, you may think that Ryan Serhant is exceptionally lucky—but the truth?
When it comes to reading the tea leaves of the real estate market, most agents (yes, even the ultra high end ones) haven’t got a clue.
What do you get when you combine killer sales instincts and a professional background that includes everything from brand management at Sak’s Fifth Avenue to New York City fitness trainer?
In today’s tight inventory market, trying to help buyers compete with cash offers feels a little like getting into a boxing match with Mike Tyson—but if you follow my team's strategy, we'll help you close some deals in 2022.
In a low inventory market, our comprehensive 10-step plan for finding listings for buyer clients will help you close more deals in 2022.
Take our real estate sales personality assessment to better align your lead generation strategy to your natural abilities and personality.
A real estate agent bio is a crucial part of your marketing strategy and branding, so use our templates, bio generator, and buzzwords to spice up yours today!
Despite a sixfold increase in the number of leads generated annually, conversion rates have fallen sharply, hovering at about 2%—leading us to explore how savvy agents can supercharge their leading nurturing and conversion prowess.
Learn to avoid these 15 deadly listing presentation mistakes and master the perfect pitch so you can garner more listings (and more earnings!) in 2022.
Great expired listing scripts and well-practiced objection handlers are worth their weight in gold.
If you’re tired of feeling stressed and unproductive, here are some proven strategies to get your mojo back, and get back out there.
These open house ideas from top producing agents will 10x the number of qualified leads you get from your next open house!
Open houses are critical to most real estate agents’ lead generation strategy.
If you’re still using pens and paper for your open houses, you’re probably leaving money on the table.
Few things are more annoying than being pestered by a real estate agent when you just want to be left alone.
Realtors around the country share their most remarkable stories as they navigate the frenetically paced real estate landscape in 2022.
Need a break from the craziness of work?
As someone who spends an ungodly number of hours on real estate Instagram every day, I have some bad news for you.
If you’re like me, you spent much of the pandemic in leggings and cozy sweatshirts.
Real estate infographics are one of the most engaging ways to get your message in front of your audience and get your content shared far and wide.
Market conditions seem eerily reminiscent of 2007, but are we in a housing bubble, will it burst, and if so—when?
We surveyed our most engaged readers to get a pulse on how real estate pros plan to move the needle in their business in 2022—and the results are finally in.
